The Edinstvennaya (Yedina) Charitable Foundation was established in 2004 as a charitable media project of EdiMedia (formerly Edipresse Ukraine, a division of the Edipresse Group Switzerland).
Media brands "Edinstvennaya", VIVA! Ukraine, "Tvoy Malysh" regularly organized social projects. As a result, the Fund for Systemic Social Assistance to Women with Children from Socially Unprotected Populations and Orphans was born. Together with partners, using the power of the media, since 2004 the Foundation has organized and implemented many important social projects.